Welcome
FOR SYLLABI AND REQUIRED TEXTS FOR SUMMER 2013 AND FALL 2013 ARE COMING SOON!
Welcome to my website. I am the Chair of the Marketing Department and an Associate Professor of Marketing at Georgia College. I’ve taught a number of courses here including: Principles of Marketing, Consumer Behavior, Research, and Sports Marketing (all VERY cool classes). My research is extremely varied and includes such diverse topics as issues related to teaching and learning, Sports Marketing analysis of Title IX, and an examination of market volatility and its relationship to the political environment.
I have a beautiful wife who is much more well read than I am, has strong opinions about the benefits of organic foods, and enjoys making fun of professional sports. My daughter is a Chem major in college and my son is what a tornado would be like if they were allowed to go to third grade. He does occasionally stay somewhat still, but that’s only because we have Xbox Live. I actually commute in to campus from north of Atlanta, but fortunately I get good mileage so while it’s quite a long and not an exciting drive it is rather a serene attempt to avoid deer. And every now and then I’ll see an interesting animal (deer don’t qualify as interesting). This year I saw some wild turkeys, a big turtle, some peacocks (I think they’d escaped from a nearby petting zoo), quite a large snake, and I’m absolutely convinced that I saw a puma. Still haven’t seen a bear. I’m unaccomplished at a number of sports including golf and tennis, and I’ve been meaning to run lately but that has been a casualty of a very busy schedule.
If you’re one of my students the best way to reach me is to email me at joe.schwartz@gcsu.edu. If you’re not one of my students then you can email as well, but I might not reply as quickly. I’m kind of square (which you could probably guess from my using terms like “kind of square”) which means that you can’t Instant Message me, I don’t tweet, and while I am on Facebook I’m not there often.